Access "You, cloud salesman, are something of a CAD"
This article is part of the March 2013 issue of MicroScope: March 2013
A new 1&1 TV ad aims to educate SMEs about the latest necessary elements needed in 2013 for an SME website to succeed. It lists the usual business imperatives that SMEs can't ignore - social media, search engine optimisation and web applications – all that stuff. Got that? So if you're a dentist, say, it's no longer enough to keep up with managing your staff and familiarising yourself with everything that the General Dental Council and the British Dental Association are throwing at you, all the while keeping up with new developments on dental technology and occlusion techniques. No, silly, you need an education, from an IT services vendor, about becoming a global brand. So you'd better start listening to what the teachers tell you about Pinterest, Google +, Twitter, YouTube, Bottletop, Yardbird, Kitten, PurpleTooth, BlueFin and LinkedIn* (top tip: if there's any bridgework you're particularly proud of, it only takes a minute to snap a digital picture on your Samsung Galaxy or iPhone, and that image can be Instagrammed in minutes to all your new followers in... Access >>>
Premium Content for Free.
Storage roundtable part I: Watch out for DAS and SSD
by Simon Quicke
In the first of a two part storage roundtable MicroScope gathers views from leading vendors in reaction to research indicating just where customers are spending
- Storage roundtable part I: Watch out for DAS and SSD by Simon Quicke
You, cloud salesman, are something of a CAD
by Nick Booth
Resellers who try to lead SMEs into a virtual world of pain have created a new genre of product – Cloud-as-a-Disservice (CAD), says Nick Booth
- You, cloud salesman, are something of a CAD by Nick Booth
No surprises in SME attitude to mobility
by Billy MacInnes
Bill MacInnes finds little to provoke surprise in the findings of Symantec research that reveals SMEs are lagging behind enterprise customers in their response to security.
- No surprises in SME attitude to mobility by Billy MacInnes
More Premium Content Accessible For Free
MicroScope: August 2014
An issue highlighting the opportunities in the UC market as well as the ways resellers are adapting to the growth in cloud computing.
MicroScope: July 2014
This month we take a look at the future of the BI market, the prospects for the channel around wearable technology and the question of whether or not...
MicroScope: June 2014
We investigate the current state of the independent software vendor market and the measures being taken to protect intellectual property and reveal ...