Microsoft used its partner event yesterday to stress the importance of its financial offering with David Mitchell, senior vice president of IT research at Ovum, pointing out that deals using finance were usually larger and concluded quicker than those without.
“Plus as a reseller you get paid a lot quicker,” he added.
Following on from that Scott Dodds, general manager of small, medium enterprises & partners group at Microsoft, urged resellers to get to grips with its financing offering, which remained largely unknown in the channel.
That call follows encouraging sings that those responsible in the US for lending money to resellers and customers have not cut back their credit limits despite the meltdown on Wall Street.
According to reports in the US there have been upbeat messages from Tech Data, Ingram Micro and IBM Global Finance about the future indicating that despite all of the high profile problems with the American economy the IT market has remained largely immune so far.