Mobile internet usage is set to soar dramatically in spite of thesevere recession, according to new research carried out on behalf of voice,video and data services specialist Tellabs.
Presenting the results of the research at this year’s MobileWorld Congress (MWC) knees-up, Tellabs revealed that consumers across Europe expected to dramatically ramp up their use ofmobile services by the end of the decade.
Up to 71% of consumers anticipate daily use of mobile services,with usage of mobile internet, video messaging and photo sharing applications allexpected to spike.
Tellabs EMEA vice president Pat Dolan warned that the uptickin demand for bandwidth would demand urgent attention from mobile networkproviders.
“In [our] experience, timely, strategic changes to mobileoperators’ networks will enable them to reduce costs, increase speed ofservices and improve quality and reliability,” said Dolan.
Dolan was backed up today by members of the GSM Association(GSMA), who called on governments to support mobile broadband as a means to driveeconomic growth, claiming it is one of the few private sector industriescurrently capable of stimulating the global economy.
The GSMA called for more stable regulator environments and cross-borderharmonisation.
“It is simply unimaginable that we will enter a new phase ofEuropean and worldwide growth if we do not have sufficient availability ofbandwidth,” argued Telecom Italia CEO Franco Bernabé.
He argued: “If we wish to repeat the successes of the past –successes in technology that, from GSM onwards, have made improvements to ourlives – this potential may only be realised fully within a harmoniousregulatory context.”
Meanwhile, Finnish mobility lynchpin Nokia has launched itsown competitor to Apple’s successful App Store. Nokia’s Ovi Store will go livein May and will provide targeted media ranging including games, videos,podcasts and applications.
Nokia freely admits it is hoping to exploit its vastuser-base to make the store a success, and has included social discovery toolsso that content enjoyed by users can be easily shared among his or hercontacts.
“[It] will change the way our consumers discover and consumecontent on their mobile devices, ultimately making the experience easier, morefun and most importantly, more relevant,” said Nokia Services executive vicepresident Tero Ojanperä.
MWC runs in Barcelonauntil Thursday.