Although there has been some questions raised about thesatisfaction levels surrounding SME customer experiences with the cloud thosepromoting backup services believe the market remains strong.
A Gartner report last week indicated that a significantnumber of users were not satisfied with their experiences and as a result wouldnot be investing in cloud computing with much gusto over the next couple ofyears.
But specific services that reduce the pressure on customersshould continue to find an audience with Karl Robinson, sales director at CloudData, confident that backup is one of those areas.
“Making it available as a utility service means there are noup front costs and no long term contracts,” he said.
He added that virtualisation had also driven smallercompanies to reassess their backup strategies with the penny dropping with manythat plans drawn up to protect physical assets had not been refreshed toreflect the current environment.
“Even if the compliance pressure isn’t there in the same wayit is for large enterprises SMEs know it’s coming and they are preparingthemselves for when it does,” he said.
A recent survey from Symantec revealed that althoughdisaster recovery had gone up on the boardroom agenda many companies had notupdated their strategy to cover virtualisation.
“Many disaster recovery plans are predicated on the physicalbut these days things have largely gone down the virtualisation route and theDR hasn’t been updated,” said Darren Thomson, senior director of IT riskmanagement at Symantec.