Londonhas become the latest battleground for the Business Software Alliance (BSA) asthe anti-piracy organisation kicks off a two-month campaign to encourage usersto pay for their software.
The BSA has run similar activities in Manchester last yearand Glasgowin 2007 working with local MPs and business groups to highlight the need to becompliant.
The Londoncampaign, which starts today, will be run in a similar fashion with 1,000businesses contacted with the offer of free consultancy around software licences.
The BSA has the backing of Mark Field MP, the member forCities of London & Westminster and chair of the All Party Groupon Business Services.
During the two month period the BSA is also planning to nameand shame companies that have recently been caught using illegal software andbeen forced to settle.
“Weurge Londonbusinesses to come forward and ensure that their software licensing is up toscratch, checking all software - from office productivity suites, to designpackages and fonts,” said Alyna Cope, spokesperson for the BSA countrycommittee.
“Softwarepiracy deprives developers of the rewards of their work and innovation, withthe greatest financial impact felt by smaller firms and start-up softwarecompanies, and we need to ensure resource and expertise is not being lost atthe base of the sector.”
Following the campaigns in Manchester and Glasgow the BSA was able to uncover companies not paying for their software and take legal action.