UK distribution revenues grow as average selling prices increase


UK distribution revenues grow as average selling prices increase

Microscope contributor

By Billy MacInnes

An increase in average selling prices (ASPs) helped to drive a 17.5% growth in revenue for notebooks, desktops and workstations through UK distribution in June to a value of just over £103m, according to figures from Context.

ASPs were positively affected by a number of factors, including exchange rate issues and rising component prices. An increase in mainstream notebook sales and a fall in netbook unit share to 22% helped increase the ASP in the notebook category.

Desktops had benefited from interest in more expensive all-in-one systems from private users and a small rise in business desktops.

The market researcher found that notebooks were continuing to drive unit growth, up 19% year on year (but down sequentially on the previous month), and desktops had also performed well, increasing by 16% on the same month in 2009.

Workstations also grew quite significantly by 21% (although from a small base) which senior research analyst Marie-Christine Pygott said indicated there had been a lift in demand from the business sector as CAD-based industries started to invest again.

Related Topics: Desktop PCs, VIEW ALL TOPICS

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