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Too many users ignoring print policies, OKI survey finds

Microscope contributor
By Billy MacInnes

Businesses are wasting billions a year needlessly outsourcing printing jobs that they have the capability to do inhouse and losing money through users failing to heed companywide policies on duplex printing or using colour print when they could use mono.


The findings are contained in an survey of business usage in EMEA by OKI Printing Solutions which revealed a majority of users continued to buy business cards, brochures and posters/banners from specialist third party print houses even when they had the ability to print them inhouse.


Commenting on the findings, OKI Printing Solutions marketing director Graham Lowes, said companies could achieve savings in time, paper and other consumables by implementing best practice internal print management techniques. 


"By adopting the best of today's highly intuitive and easy-to-use print and copying technologies, businesses can make these savings with no loss of professional print quality," he added.


The survey also found that although 62% of companies had printers offering a duplex capability only 15% of staff always used it and 31% rarely printed on both sides of the paper. In addition, nearly 90% of users in workgroups had access to a colour printer and 60% used the colour function always or often instead of printing in mono.


Lowes said customers were failing to take advantage of easy-to-use solutions that could provide consistent high quality print inhouse, suggesting  "the day when 'smarter printing' is the norm rather than the exception is still some way off".


He argued that the failure to moderate colour print usage when the greatest volume of standard print could be in mono and take advantage of duplex printing was "costly and environmentally unfriendly".



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