Maverick signs Barco deal, welcomes back old colleague

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Maverick signs Barco deal, welcomes back old colleague

Microscope contributor

Audio-visual solutions distie Maverick has signed a European distribution agreement with Barco, designer of visualisation solutions and developer of ClickShare  the'one-click' presentation and collaboration solution, writes Linda Endersby.

Jane Hammersley will rejoin the team at Maverick - after 10 years in roles elsewhere in the AV channel - to launch and support the new solution.

Maverick is embracing the technology shift from presentation to collaboration and substantial opportunities with new technologies are being offered to its resellers. Jon Sidwick from Maverick Europe claimed the initial channel response to Clickshare was unprecedented.

"We have been overwhelmed with the response. The Maverick European teams are busy supporting the launch with reseller recruitment and enablement events which are already oversubscribed," he said.

The partnership will make best use of the Maverick's value added, specialist distribution model and continental footprint, which ti is hoped will provide an ideal platform to introduce new products.

Sidwick added: "With our European central supply chain model we can offer flexible stock availability, high-quality and scalable channel development, plus deep specialist touch, delivering immediate value added support, backed by our European marketing and logistics engine."

Hammersley's wealth of collaboration knowledge combined with extensive corporate and AV channel experience, makes her the ideal person for the launch responsibility.

"Jane is responsible for ensuring the delivery of a consistent pan-European approach with locally relevant development activity," said Sidwick. "Expect to see new, innovative solutions and services being offered by Maverick that will further increase the revenue and margin opportunity for our channel partners."


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