Cisco streamlines rebate scheme

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Cisco streamlines rebate scheme

Alex Scroxton

Cisco has taken an axe to its Partner Development Fund (PDF) scheme, reducing the number of tracks from eight to four in an attempt to simplify the programme for its VAR community.

At the same time the networking leviathan is implenting automatic re-enrollment in the quarterly PDF rebate scheme for all dealers eligible at the end of its fiscal 2010.

It has also added a single enrollment process as a result of which partners will no longer be able to register for both PDF and its Value Incentive Programme (VIP), which rewards partners with specialist business practices in areas such as IP comms.

The changes to the partner rebate scheme come as part of a wider round of enhancements made to Cisco's SMB offering, which were announced today.

It includes the launch of new small business-focused managed switches, IP phones and video monitoring software.

Cisco has also expanded its Small Business Support Service across the entire SMB portfolio and rolled out a simplified warranty system.


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