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Reseller attitudes to outsourcing evolving

Simon Quicke
Resellers are increasingly looking to outsource parts of the support demanded of them to third party specialists in order to keep customers contented.

According to a survey from Comms-care, which has seen resellers turn to it to provide help in areas they cannot reach, the attitude towards outsourcing in the channel has changed and is likely to keep evolving.

The survey also revealed a slow return of confidence to the channel with most resellers quizzed revealing they expected next year to be one of growth.

In terms of verticals the finance sector was the most bouyant providing increasing amounts of business to services specialists in the channel.

Richard Eglon, marketing manager at Comms-care, said that surveys provided an insight into the direction and health of the channel and it would react by making sure it had the means to help partners.

One of the areas highlighted by the survey was the demand that some resellers were struggling to meet to provide support across the entire UK with resellers finding it difficult to solve issues in the Channel Islands, Ireland and Scotland.

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