Fresh from its appointment of Avnet in April, Syncsort has signed Arrow ECS to supply its NetApp Syncsort Integrated Backup lines in the UK market.
Since launching its reseller proposition in the UK earlier this year, Syncsort has been specifically targeting NetApp resellers with the Integrated Backup data protection solution, which first sprung from a close technical collaboration between the two firms.
"[This] offers our resellers a superior data-protection solution that complements their NetApp portfolios and can be used strategically to create new markets," said Arrow ECS UK managing director Steve Pearce.
Syncsort claims the product's TCO can be between 30 to 50 per cent lower than comparable solutions.
"The pace of data growth and shift to virtualisation are breaking traditional backup architectures and dramatically increasing the costs and resources needed to protect data," said Syncsort worldwide channel vice president Mike Kuehn.