Cisco shuffles channel execs, holds off naming UK head


Cisco shuffles channel execs, holds off naming UK head

Alex Scroxton

Cisco has made a series of changes at the top of its worldwide partner organisation, shuffling its executive team and reduced the number of theatres it operates in, but contrary to speculation has remained silent over the matter of replacing UK channel boss Bernadette Wightman.

Keith Goodwin, Cisco senior vice president of worldwide channels detailed the changes earlier this afternoon in a blog post on the vendor's website.

Under the new regime Cisco's partner organisation will now take responsibility for the Partner Led sales model, which is designed to increase Cisco's reliance on partners to address customer needs in all market segments where Cisco has no high-touch sales presence.

Andrew Sage, small business boss, will assume responsibility for this part of the business as vice president of Partner Led.

The second major change will see the number of theatres Cisco divides its global business into slashed by over half, from seven down to three. The new theatres, APJC (Asia Pacific, Japan and China) will be led by Stanimira Koleva, EMEA will be led by Milo Schacher - currently vice president of emerging markets - and a consolidated Americas region will be led by Jim Sherriff.

The final change will see the creation of a new Partner Marketing organisation, to be led by Amanda Jobbins, currently vice president of European marketing.

Goodwin wrote: "We want to ensure that you have the programmes, tools and education you need to market to customers. Rest assured that we will continue offering programmes like Partner Velocity, marketing toolkits and new resources to help you increase profitability.

"I strongly believe this structure will allow us to simplify how you work with us and ... ensure additional marketing investments," he added.

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