Conferences have the ability to cause public embarrassment as the Home Secretary found out yesterday at the Conservative party shindig in Manchester, and now the spotlight will fall on Oracle's OpenWorld event in San Francisco.
Salesforce.com CEO Mark Benioff had been due to speak at Open World but found that his slot had been cancelled. As a result he will now talk in a restaurant and host a Q&A, which will both be streamed on the vendor's website.
"Oracle just cancelled my keynote tomorrow. But the show must go on! Everyone is welcome to join me at Ame Restaurant tomorrow to hear about the social enterprise. Sorry Larry, the cloud can't be stopped," said Marc Benioff, chairman and CEO, salesforce.com.
Just as the Conservative party yesterday found its event was revealing a split between the Home Secretary Theresa May and Justice Secretary Ken Clarke over the right way to react to immigration, there will be plenty of question marks over the Benioff keynote axing.