Vertical markets will keep IT spending going


Vertical markets will keep IT spending going

Simon Quicke

Despite the ongoing economic uncertainty across the Eurozone that is causing concern around the world IT spending is set to recover from its low points at the height of the recession a couple of years ago.

The latest forecasts of Western European IT spending from analyst house IDC indicates that last year saw a recovery from 2009 as spending that had been paused resumed and that momentum will continue with total expenditure on technology reaching $460bn by 2015.

That prediction comes with a caveat that the current crisis could have the potential to throw a spanner in the works but even in tough times the analyst house argues that there are certain verticals that will continue to be pockets of strong IT demand.

The public sector might be in decline as cuts take place but utilities and retail remain medium-term areas for investment and the financial vertical is also showing signs of looking for technology that will reduce costs and speed up responsiveness.

"Given the increasing economic uncertainty over the pace of recovery, it is extremely important to identify where pockets of growth will be concentrated," said Nina Bonagura, senior research analyst with IDC's European vertical markets team.


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