Trams extends Apple reach with Cancom acquisition

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Trams extends Apple reach with Cancom acquisition

Simon Quicke

Trams has positioned itself as one of the leading Apple business resellers in the UK with the acquisition of Cancom Ltd.

The London-based reseller has picked up Cancom from Cancom AG as part of ongoing plans to grow its market position through acquisition.

The firm splashed out for the Rapid Group back in 2008 and has now flexed its financial muscles again with the Cancom purchase which it believes will make it a stronger player in the key verticals that are buying Apple products.

Cancom has a strong position in the education, B2B and mail order markets and Trams has already announced its intention to grow the support for corporate customers looking to deploy iPads.

"The Trams Group has never been better placed to meet the needs of our customers with core strengths in Creative, Education, New Media, Broadcast, Finance, Government and Business IT markets," said Warren Peel, managing director of Trams.

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