Phones 4u backs off distribution to TD Mobile

Tech Data Mobile has been handed the contract to manage the end-to-end supply chain operation for mobility retailer Phones 4u in the UK and Ireland

Tech Data Mobile has been handed the contract to manage the end-to-end supply chain operation for mobility retailer Phones 4u in the UK and Ireland.

The distie will take over all warehousing, forward and reverse logistics activities for the chain’s 680 standalone physical stores, 150 concessions in Currys and PC World branches, as well as its online and telesales operations, from the start of May.

Tech Data Mobile president Rod Millar heralded the “continuation” of the success the unit has seen since taking full control of the Brightstar JV in July 2012.

The firm’s services VP, Richard Baxendale, added: “It’s a massive vote of confidence in Tech Data Mobile and our ability to meet the demanding supply chain requirements of a major nationwide retailer and the high standards that Phones 4u customers expect.”

Phones 4u COO Scott Hooton said: “It’s clear that Tech Data Mobile has the infrastructure, resources and expertise to provide a highly efficient and effective supply chain solution for Phones 4u.”


Image credit: Jupiterimages

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