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Aldi tablet sells out highlighting demand for cheap mobility

Simon Quicke

Stockings should be full of tablets this Christmas, particularly with some of the major supermarkets entering the market with their own models, as prices come down below the £100 mark.

Tesco had grabbed some headlines with the launch of its Hudl 7 inch tablet in September which costs £119, but that has been challenged by the arrival of Aldi's £80 Medion LifeTab.

The product from the German company owned by Lenovo has reportedly already sold out in the retail stores just a couple of days after going on sale on Sunday, offering decent specs for a cheap price, including a quad core processor (1.6GHz), 8GB of internal memory, a 3 mega pixel front camera and a 2 mega pixel rear as well as some pre-installed apps including Kaspersky Tablet Security.

When it launched the Hudl, Tesco chief executive Philip Clarke said that tablets were an increasingly important part of family life and it wanted to widen ownership by bringing a cheaper product to market.

"The digital revolution should be for the many, not for the few," said Clarke, “Hudl is a colourful, accessible tablet for the whole family to enjoy. The first stage in our tablet offering, it’s convenient, integrated and easy to use with no compromise on spec."


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