A LinkedIn IPO will prove the power of the social network

Opinion

A LinkedIn IPO will prove the power of the social network

Is LinkedIn close to becoming the first social network to go public? Maybe...

According to our sister site ComputerWeekly.com, the 85 million member network for business professionals is making plans to go public during the first calendar quarter of the year.

It is thought to have hired merchant bankers including Merrill Lynch and Morgan Stanley to advise it, reports say.

Naturally LinkedIn is keeping its mouth shut, but if this rumour turns out to be accurate, it will be a huge boost to the company, and not just because it will make a lot of people very rich.

A LinkedIn IPO will send out a much needed signal to the business world.

It will prove once and for all that social networks are not a passing fad beloved only of people born since 1980 and the self-important so-called 'SEO' experts.

And it will induce more people to start realising the potential that social networks can offer their business.

On top of that, it would really upset the apple cart. Rival and sector heavyweight Facebook is not expected to go public before 2012, and who knows what's happening over at Twitter...

We will await developments in this area with much interest.

And don't forget you can follow and keep up with the latest news on MicroScope.co.uk by joining our own LinkedIn channel network.

This was first published in January 2011

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