By Alex Scroxton
6 August 2008Components distributor Target has
announced it is axing delivery charges on orders that meet or exceed a value of
£500.
This comes just weeks after major
distributors including Ingram Micro, Computer 2000 and Bell Micro announced they
were going to start passing freight charges on to their resellers in light of
rapidly rising petrol costs, although some of the immediate pressure at the
pumps looks set to ease after wholesale oil prices started
falling.
Yorkshire-based Target said it
believed a small cut in its own gross margins would be worthwhile to help
vulnerable trade customers maintain a viable business.
“It is the independent retailers,
etailers, VARs and system builders who are most adversely affected by not only
the increased fuel costs but the credit crisis as well,” said Target market
development director Randall Pevin.
Target added that a further
announcement on freight charges for all online qualifying orders will be made in
the near future.
