by Simon Quicke26 September 2008
Those in the channel looking for some good cheer will have
been cheered by comments made by Microsoft CEO Steve Ballmer about the state of
the economy.
In an event last night in Silicon
Valley, according to reports, Ballmer spoke about the buoyancy in
the IT market pointing out that the global nature of the industry made it more
immune to downturns in one or two particular territories.
"Our industry is not immune to what goes on in the
global economy. And yet as I travel...given the current circumstances, people
still see a certain buoyancy in the market," Ballmer told an audience of
civic leaders, according to Reuters.
The rest of the message coming out from the software vendor appears
to ape Apple’s recent mantra with Ballmer promising that Microsoft will get
itself positioned at the centre of the digital universe.
Ballmer is due in London
next week to outline the latest thinking on the software plus services approach
the company is taking to cater for the growing demand for hosted applications.